When planning and implementing a media relations campaign, sector specific PR expertise makes an enormous difference to the success of any project and to our client’s return on investment.
We have a unique combination of engineering, marketing, journalistic and brand communication skills that have all been earned within the automotive sector. This has helped us to develop a proven track record in identifying and developing a broad range of stories that support your communication objectives.
We can talk directly to the subject matter experts within our client’s marketing and engineering teams to efficiently drill down into the differentiating details of commercial or technical development. We have former chief engineers, technical automotive magazine editors and corporate communication directors on our team so we speak the same language as your customers.
We expertly craft these into stories that succinctly capture the detail and strategic intent without requiring endless rewrites from our client’s busy personnel.
And finally, through our strong relationships with the target media, we can use these stories to deliver your key messages, powerfully and cost effectively, to the people that count.
The results are exceptional.