Are lower emission regulations creating better drivers’ cars?

In general, the last couple of decades have seen cars getting heavier and more cumbersome, mainly as a result of safety but also due to luxuries the everyday driver requires, such as air conditioning and increasingly opulent interiors. This has had a dramatic affect on the way a car drives and how it feels to…

Can low depreciation be ‘designed-in’?

Is low depreciation a selling point for a new car? If so, is it possible to ‘design-in’ low depreciation? The recipe for low depreciation is simple, on the surface. For a new car to have low depreciation, people must want to buy the used ones. There are various ways to make used cars more desirable….

Brand Engineering – a lot harder than Badge Engineering

Past experience has made many of us sceptical about different brands sharing a common platform. The idea was discredited for me in the 70s when British Leyland touted Austin/Morris models as Wolseleys, MGs and Rileys with a bit of badging, a few interior tweaks, and in some cases an extra carburettor. The problem with Badge…